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About 813 results for "nielsen company"

Media Measurement Madness: Can ComScore-Rentrak Go Toe-To-Toe With Nielsen?

Media Measurement Madness: Can ComScore-Rentrak Go Toe-To-Toe ...

A war is brewing in the arcane world of media measurement, and the company that has dominated the battlefield for decades doesn't look like it intends to cede any ground. Less than a day after two media-monitoring companies, ComScore and Rentrak ... Variety, 6 days ago

113 images for nielsen company

Free-i-News, 2 weeks ago
Topix, 1 week ago
Univision Communications, 2 weeks ago
Talking Retail, 2 weeks ago
Univision Communications, 2 weeks ago
Hollywood Reporter, 6 days ago, 3 weeks ago
Variety, 6 days ago
One News Page United Kingdom, 6 days ago
Variety, 6 days ago

BARC India Appoints Nielsen To Conduct India's Largest Universe Estimation Study

/PRNewswire/ -- The Broadcast Audience Research Council of India (BARC India), the television rating company formed by broadcasters, advertising agencies and advertisers today appointed Nielsen as the agency to conduct India's largest Universe ...
 TheStreet.com1 week ago BARC to turn sole TV audience measurement company with TAM meters in tow  DNA1 month ago Women Driving App-Only Shopping In India; Flipkart Emerges As India’s Biggest Shopping App – Nielsen  Trak.in2 months ago Shocking: Indian Women are the Most Stressed on Earth  Rediff.com2 months ago

CBS is First Network to Deploy Nielsen's New Measurement Service

CBS has announced that All Access, the company's digital subscription video on-demand and live streaming service, will be certified for Nielsen's Digital in TV Ratings measurement, making it the first major player to do so. CBS has used Nielsen ...
 VideoInk6 days ago Nielsen: Total audience ratings by year's end  Media Life Magazine5 days ago CBS All Access Gets Nielsen Digital Certification  Multichannel Online6 days ago Nielsen Says Total Audience Measurement is Coming 'By the End of the Year'  Adweek Online1 week ago
Biz Community

Nielsen launches world-first prospects ranking of sub-Saharan Africa

Global measurement company Nielsen has released its pioneering African Prospects Indicator (APi) that for the first time, provides existing and potential investors in Africa with comprehensive insights across an extensive range of indicators, ...
 Biz Community1 week ago Finding Africa's true prospects  Biz Community2 weeks ago

Here are the hot TV shows on Twitter, will it help ratings?

Does Twitter actually drive higher television ratings? The company certainly wants you to think it does , as does Nielsen . I have my doubts about that, since how engaged can you be with a show if you're tweeting while its on? Now we will have a ...
 Vator.tv2 weeks ago Twitter's CFO wants us to rethink the metrics we use for Twitter  Business Insider2 weeks ago Twitter's CFO wants us to completely rethink the metrics we use for Twitter  Business Insider UK2 weeks ago Twitter: The Value Of The Influencer Network  Seeking Alpha3 days ago

Bubba The Love Sponge accused of ratings tampering

The Nielsen company and the owner of a chain of radio stations say they are investigating allegations of ratings tampering involving the radio host Bubba The Love Sponge Clem. On Friday, both Nielsen and Beasley Media confirmed the investigation. ...
 Topix1 week ago Media company: DJ tried to influence...  DailyNews724.com1 day ago Radio DJ Bubba the Love Sponge Under Investigation for Alleged Ratings Tampering  The Wrap1 week ago
Ad Exchanger

ComScore and Rentrak To Merge In Run To Rival Nielsen In Measurement

There's apparently power in numbers in the fight against ratingsfixture Nielsen. Measurement companies comScore and Rentrak have reached a definitive agreement to merge, the two companies announced Tuesday. ( press release ) In the ...
 Ad Exchanger1 week ago Wall Street Loves ComScore's Plan to Acquire Rentrak  Hollywood Reporter6 days ago comScore, Rentrak To Merge, Take ...  Media Post6 days ago ComScore, Rentrak to Merge  Video Nuze6 days ago

'Empire,' 'Blindspot' start strong for networks

Meanwhile, reliable CBS continued atop the Nielsen company's television rankings as a new broadcast season started, on the strength of old reliables like "The Big Bang Theory," ''NCIS" and "60 Minutes," with younger shows "Scorpion" and "Life in ...
 Mail.com1 week ago
More About Advertising

Nielsen: why we don't trust the media (and some ads)

Most forms of advertising and communication such as TV ads, company websites, and promotional emails have all seen a decline in trust among UK consumers over the last two years, according to Nielsen's latest biennial Global Survey of Trust in ...
 More About Advertising1 week ago Nielsen ad trust study shuns mail  DecisionMarketing1 week ago Consumer Trust in Advertising in Decline  Mobile Marketing Magazine1 week ago
Venture Capital Post

Nielsen Encourages Marketers to Set Their Eyes on Wealthy Blacks

Nielsen reported last Thursday that American marketers and media companies should set their eyes on wealthy black American consumers. CNN Money writes that the report is focused on black American, which includes African-Americans and black ...
 Venture Capital Post1 week ago
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