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About 62 results for "Iab Standard Ad Tag"

IAB: 100 percent viewability isn't happening

The coming year will not be the one in which 100 percent viewability of ads becomes the online advertising standard. That day is still well down the line, according to a new report from the Interactive Advertising Bureau. But 70 percent should be ... Media Life Magazine, 1 month ago
Let's Shoot For 70% Viewability I... Media Post, 1 month ago

2 images for "Iab Standard Ad Tag"

Raw Story, 3 weeks ago
Gizmodo, 3 weeks ago

LIQWID® Announces the Release of OnTheSide, a Website Monetization Program Via a Universal Tag That Creates an Above-The-Fold and Non-Scrollable Adaptive Webpage Extension Providing Incremental, Pre

LAS VEGAS , Jan. 14, 2015 /PRNewswire/ --LIQWID announces the release of OnTheSide, a website and blog monetization program utilizing incremental, 100% viewable inventory provided by the LIQWID Adaptive Webpage Extension technology. By virtue of a ...
 Reliance Trust1 week ago LIQWID(r) Announces the Release of OnTheSide(tm), a Website Monetization  Finwin1 week ago

11/21/14: IAB reveals 2015 Digital Content NewFront schedule; Unruly names top 20 ads from the year, top social trends; Amazon's new series Mozart in the Jungle to premier on Dec. 23

CYNOPSIS DIGITAL 11.21.14 Good morning. It's Friday, November 21, 2014 , and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Despite previous reports, Facebook is not listed as a presenter on the preliminary ...
 Cynopsis2 months ago
Business Computing World

Top tips: Recycling an audience is bad for the environment

For many marketers, digital media has become the perfect platform for a game of Buzzword Bingo. If youve got programmatic, re-targeting and Demand-side Platform (DSP) on your card, there's a fair chance you may have a winning line. But beyond the ...
 Net Imperative1 day ago Recycling An Audience Is Bad For The Environment  Business Computing World23 hours ago

comScore Brings Independent Metrics to Programmatic Buying to Elevate Quality Inventory and Trust in Transactions

Media Buyers Will Be Able to Transact Using the Same Trusted Metrics in Both Programmatic and Direct Buying Environments RESTON, VA, January 22, 2015 - comScore, Inc. (NASDAQ : SCOR) today announced that media buyers will be able to use key ...
 Noodls5 days ago COMSCORE : Brings Independent Metrics to Programmatic Buying to Elevate Quality Inventory and Trust in Transactions  4 Traders5 days ago

Social Video Trends Of 2014

This article is by Richard Kosinski, president, U.S., at Unruly, a branded-video technology, insights and analytics firm. From a decline in YouTube's video-viewing dominance and the rise of Facebook's video ads, to new industry standards and ...
 Social Dashboard1 week ago

Sponsortag Announce the Launch of New Features for Publishers and Advertisers has a renovated and updated website to make merchant and publisher-directed advertising more accessible. The new features add to the helpful components, which already are in place. Los Angeles, CA -- (ReleaseWire) -- 01/12/2015 -- ...
 Digital Journal2 weeks ago Sponsortag Have Launched New Features for Publishers and Advertisers  CEOWorld Magazine2 weeks ago
Mobile Marketing Magazine

2014 The Year in Review

Readers, if youve been with us all year you will know what a breathtaking 12 months it's been in the mobile marketing world, and now that it's all but over, it's time for us to look back on the highlights in our regular month-by-month, end of year ...
 Mobile Marketing Magazine3 weeks ago

Need to Know: Dec. 19, 2014

Fresh useful insights for people advancing quality, innovative and sustainable journalism OFF THE TOP You might have heard: The Texas Tribune and The New York Times end their four-year partnership in October (Texas Tribune) and Newspapers ...
 American Press Institute1 month ago

Programmatic Video Complexity Still Baffles The Industry

Marketers are set to triple their investment in programmatic video next year, according to eMarketer , but a substantial flow of dollars doesn't necessarily mean programmatic video advertising is widely understood. I have written before that video ...
 Media Post1 month ago
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