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About 36 results for "Iab Standard Ad Tag"

IAB Takes Major Steps towards Establishing a Safer, More Trust...

In an effort to address recent concerns regarding the criminal proliferation of malware and the sale of inventory that is created by that fraudulent traffic, the Interactive Advertising Bureau ( IAB ) has released its Anti-Fraud ... BioSpace, 18 hours ago
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9 images for Iab Standard Ad Tag

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Good Day Sacramento, 2 months ago

AAM Reinforces Its Commitment to Help Industry Transact with Trust

Categories:Ad Fraud,Brand Safety,Certification Audits,Cross-Media Measurement,Digital Services,Industry Standards and Certifications,Interactive Advertising,Interactive Audits,Viewability If youve perused our website or entered our Media ...
 Alliance for Audited Media1 week ago

IAB: Programmatic growing slower abroad

Nearly all digital publishers in the U.S. are working on programmatic advertising strategies here in the states, but fewer are doing the same overseas. The Interactive Advertising Bureau reports that 98 percent of American publishers are pursuing ...
 Media Life Magazine1 month ago

What's still wrong with mobile advertising?

Dirk Rients We have all heard about the growth of mobile and seen yearly comparisons of ad spend versus time spent, but it is time to shift our focus onto the real problems with mobile advertising. The industry faces a number of issues today, ...
 Mobile Marketer18 hours ago

09/11/14: Sony shaping up OTT service with new deal, ITV invests in digital company Believe Entertainment Group, Disney calls Maker Studio deal a distribution play

CYNOPSIS DIGITAL 09.11.14 Good morning. It's Thursday, September 11, 2014 , and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Sony 's streaming service is one step closer to launch: Viacom signed a ...
 Cynopsis5 days ago

Twitter release promoted video to improve its video advertising

by Wes | Tags: media , opinion Twitter has launched a beta version of promoted video content using their player (video) card. This is an exciting addition to their advertising deck to help push video content out on the platform. The ...
 EquiMedia6 days ago

Introducing the Top 50 Mobile Innovators 2014

23snaps, Another Place, Bizzby and Grabyo among the many newcomers to this year's list of the best UK talent Finally, today is the day we can officially reveal ME's Top 50 Mobile Innovators of 2014. The project is now in its fourth year, ...
 Mobile Entertainment2 weeks ago

Where your personal data goes when you're not looking

What businesses know about any given individual is a lot. But what are companies doing with that data? Not as much as you might think -- at least not yet. Companies are getting more sophisticated, however. The trove of data that's out there ...
 CIO Australia1 month ago

comScore's CEO Serge Matta on Q2 2014 Results - Earnings Call Transcript

Operator Good day, ladies and gentlemen, and welcome to the Q2 2014 comScore, Incorporated Earnings Conference Call. My name is Michelle and I will be your operator for today. (Operator Instructions). As a reminder, this conference is being ...
 Seeking Alpha1 month ago
The Media Online

Urgent: better measurement for online media

While some say online is the easiest platform to measure, others are adamant that more needs to be done to see how powerful it is. Putting together a digital strategy can be overwhelming for marketers who now have more metrics and analytical ...
 The Media Online2 months ago
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