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About 50 results for "Iab Standard Ad Tag"

Trustworthy Accountability Group Announces Board of Directors
Citybizlist

Trustworthy Accountability Group (TAG) Announces Board of Dire...

After Laying Foundation for TAG's Growth, Linda Woolley Steps Down as CEO; IAB EVP of Public Policy Mike Zaneis Takes Over As Interim CEO PR Newswire NEW YORK, March 5, 2015 NEW YORK , March 5, 2015 /PRNewswire/ --The Trustworthy ... Reuters, 1 month ago
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12 images for Iab Standard Ad Tag

NetworkWorld, 1 week ago
Gawker, 1 week ago
Access Hollywood, 1 month ago
Alliance for Audited Media, 1 month ago
CSO Magazine, 1 month ago
Raw Story, 3 months ago
Gizmodo, 3 months ago
Isle News, 3 months ago
Isle News, 3 months ago
ThomasNet, 4 months ago
BizReport.com

The Viewable Impression: The First Step To An Audience-Based Digital Currency

The development of a Viewable Impression standard represents a key interim step on the road to the goal of establishing an audience-based digital measurement currency that can facilitate an era of effective cross-platform measurement. The Media ...
 Media Post3 weeks ago Ad viewability: 70% a reliable threshold  BizReport.com1 week ago
Alliance for Audited Media

VIDEO: Recapping the recent IAB Ad Fraud Town Hall

Tags:Ad Fraud,Brand Safety,Interactive Advertising,Interactive Audits What does an industrywide approach for accountability, transparency and success look like? That question was debated at the IAB's 2015 Annual Leadership Conference at a town ...
 Alliance for Audited Media1 month ago Trustworthy Accountability Group Recruits Industry in Fight against Ad Fraud  Alliance for Audited Media1 month ago
The Marketing Site

IAB SA Announces Winners of the 2015 Bookmark Awards

IAB SA has announced the winners of the 2015 IAB South Africa Bookmarks Awards sponsored by Savanna and hosted by Anne Hirsch to an audience of over 500 people at Turbine Hall in Newtown Johannesburg on Thursday, 19 February 2015. Now in its 7th ...
 The Marketing Site1 month ago

Beyond the download: bringing app users back

The IAB aims to make the content and services on this website helpful and relevant to you. To do this we collect information about your activity on the site - for example when you register for events or share content. We also collect standard ...
 Noodls2 months ago

When Margins Attack: The Impacts of Video Supply Deficit

Limited video inventory is creating some unexpected problems in the digital publishing industry. How are you dealing with them? According to the Online Publishers Association, 80 percent of consumers recall watching at least one video in the last ...
 ClickZ Today1 day ago

Media Measurement For The NEXT New Media

Every new media age waxes nostalgic for the simpler media that came before, when it was (or seemed) so much easier to do business. TV felt that way about radio, the pioneers of the PC-based Internet felt that about TV (and maybe they still do), and ...
 Media Post3 days ago

Time for publishers, advertisers to catch up on web encryption?

Google and others have called for all websites encrypt traffic to and from browsers, but the task for publishers is a tricky one, largely because of online advertising. Last year Google said it would use website encryption as a signal in its ...
 CSO AU3 weeks ago
BizReport.com

Is auto-playing on Facebook good, bad for brands?

"Facebook's ability to autoplay videos is a double-edged sword for advertisers. On the one hand, autoplay video helps grab consumer attention, increasing the likelihood that an advertiser's video will be seen. On the other hand, autoplay videos have ...
 BizReport.com3 weeks ago

Summary of March 2015 Board Actions

Summary of March 2015 U.S. Board Actions March 17, 2015 The following are highlights of the actions taken by the Alliance for Audited Media board of directors at its meeting held March 12-13. Updates to AAM's bylaws and rules are posted on AAM's ...
 Alliance for Audited Media1 month ago
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