M&S loses legal battle with Interflora in Google AdWords case

Google AdWords can be an incredibly powerful advertising platform. However, trying to manage your account whether big or small can be like going down the rabbit hole. Before long you don't remember where you came from, you want to optimize for this ...

When Google announced changes to their Trademark Policy in March, they put brand marketers across Australia and New Zealand on alert. Now that the changes are upon us, it's a good time to look at what agencies and brands can expect and how we are ...

Distinction Further Validates Company's Ability to Revolutionize Mobile Marketing for Small and Medium-Sized Businesses Thumb Friendly announced today that it has been designated a Google AdWords Certified Partner. The Google AdWords Certification ...

Ive been working in digital marketing for over a dozen years. Sometimes, though, when talking to others in digital marketing you would think that traditional marketing channels, such as print, billboards, radio, TV, direct mail, etc., are now ...

Have you ever wondered if there's anything else out there? Something besides the regular ol search network of text ads, or the forever dying banner ads we see on the display and content networks? Maybe youre using remarketing as a yo-yo in your ...

"In India, Google has helped 200,000 such SMBs realise their potential online through our online advertising programme, AdWords," Temsamani said.

With Google's AdWords about to significantly change all of it's accounts on the 30th June with the introduction of Enhanced Campaigns, Intergage will be delivering a seminar for local businesses on the 26th June to explain what these changes mean ...

Before helming online video, Salar Kamangar created Google AdWords The Cannes Lions International Festival of Creativity has named YouTube CEO Salar Kamangar its Media Person of the Year. Every year, the so-called Oscars of the advertising world ...

High Court Rules that Marks and Spencer's Use of the "Interflora" Trademark as a Google AdWord to Advertise Its M&S Flowers & Gifts Website Was Trademark Infringement WOODLAND HILLS, Calif.--(BUSINESS WIRE)-- United Online, Inc. (Nasdaq: UNTD), a ...