NEW DELHI: Call it celebrity engagement Version 2.0. A bunch of startups in the entertainment and fashion space are not just content with celebrities endorsing their products or services but are using them to co-develop advertising content. On the ... Economic Times, 1 day ago
At a recently released Bollywood blockbuster's post-screening party, the dinner- table conversation among Bollywood A-listers gravitated around a single topic — the current crisis on Maggi and its possible ripple-effects on the multicrore ...Economic Times, 2 weeks ago
Related to : Nestle India Ltd Nestle India Ltd BSE 08 Jun 15 | 09:23 AM 5790.00 -207.1 (-3.45%) NSE 08 Jun 15 | 09:07 AM 5850.00 -161.6 (-2.69%) May 2015 was an explosive month for Nestle India, and its predicament is far from ...Smart Investor, 3 weeks ago
KOLKATA: A day after the Central government declared that celebrities endorsing products or services would be liable for legal action if the advertisements they figure in were found to be misleading, several actors went back to their contracts to ...Times of India, 1 month ago Maggi fiasco prompts celebs to rework ad contracts Times of India, 1 month ago
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