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About 1400 results for "brand management"

Can brands be taught to disrupt?

People judge brands on how they sound

Our feelings and intuitions play a key role in our liking or disliking a specific brand and brand managers should name a product keeping in mind that people associate certain sounds with nearness and some with distance, says a recent study.According to ... Prokerala, 1 week ago
Will Coke's Brand Gamble Pay Off? Brand Strategy, 5 hours ago
Brand Finance Lanka picks BoC as No. 1 brand Sunday Observer, 2 days ago
Hospitality Net

LIGHT Hotels forms new partnership with ICH Hotels Group bringing a brand new hotel concept to Brazil.

Light Hotels recently announced the alliance of its brand Light Human Hotel with ICH Hotel Management Company, a hotel company known for their extensive reach and reputation within the Brazilian hotel sector. This alliance marks a crucial step for ...
 Hospitality Net12 hours ago Choice Hotels in Partnership with Fillmore Capital Partners, Fillmore Hospitality and Murphy Asset Management to Develop Two Cambria hotels & suites in Chicago  Hotel Online8 hours ago Sarovar Hotels & Resorts signs 2 hotels under mid-scale brand  Business Standard6 days ago Lemon Tree Hotels expands resort portfolio with Manesar launch  Business Standard1 month ago
National Mirror

Dunkin' Brands: Commitment to Multicultural Marketing

In this presentation, Janina Delloca-Pawlowski, Multicultural Marketing Manager Dunkin' Brands shared how Dunkin' Brands executes a Total Market message through their marketing strategy to deliver a consistent brand voice. Members Only Content ...
 Association of National Advertisers2 hours ago Meat brand looks to export market  Weekly Times Now7 hours ago Experiential and Marketing Brand Manager - North - £40,000 to £49,999  CIPR1 day ago Medtronic, St. Jude Medical Compete for Brand Loyalty in Europe Pacemaker Market  BioMedReports1 day ago

Water monitor

Water management company Ion Exchange (India) Ltd, under its flagship brand ZERO B, has launched Kitchen Mate water purifier
 Business Standard3 weeks ago Nestlé Waters backs Ethiopian water brand Abyssinia Springs  Lulop.com10 hours ago Introducing Water Finance & Management The Journal for Water & Wastewater Professionals  Underground Infrastructure Management8 hours ago

Simon Fiquet has been appointed General Manager, South East Asia and India at Expedia in Singapore, Singapore

As part of the Asia Pacific management team, Fiquet will be responsible for expanding the brand's footprint, P&L, and strategic business direction for Expedia brand across seven points of sale. Based out of Singapore, he will manage operational ...
 Hospitality Net16 hours ago Expedia appoints Simon Fiquet as General Manager for South East Asia and India  EGlobal Travel Media1 day ago Expedia appoints Simon Fiquet as GM for Southeast Asia, India  Business Standard3 weeks ago

Maxus India wins media duties for OLX in multi-agency pitch

The agency will manage all traditional media outlets as well as content marketing for the brand and the account will be managed by the New Delhi team
 DNA1 month ago Sosemo Hires New Manager of Search and Media  Virtual Strategy Magazine6 hours ago
Sys-Con Media

BCN Unveils New Logo, Signals Brand Evolution

/PRNewswire/ -- BCN, a privately held and management owned non-facilities based CLEC, today launched a refresh of its corporate brand, unveiling a new logo. BCN's new logo represents the Company's mission to enable telecommunications agents to ...
 IT News Online9 hours ago

Customers vote Amazon India as Indias Most Trusted Online Shopping Brand

Amit Agarwal, Vice President and Country Manager, Amazon India said, We are truly humbled by this recognition and thank customers for choosing us as Indias most trusted online store. Its still Day 1' for us in India and customers should continue to expect us ...
 India Infoline1 month ago ShopClues launches Reach Mobile's 'Allure' smartphone  Sify2 weeks ago How Chinese smartphones are eating into share of Indian brands  Rediff.com3 weeks ago Disney Co in talks with DLF brands for India retail foray  Economic Times1 month ago

All bus stations to have branded pharma outlets

Andhra Pradesh State Road Transport Corporation Vice-Chairman and Managing Director N. Sambasiva Rao said plans were afoot to setup pharmacy outlets at bus stations across the state.Mr. Sambasiva Rao ...
 The Hindu6 days ago

IMI New Delhi looks to become global brand; applies for global accreditations

The business school is also planning to increase the student intake in its postgraduate diploma in management programme in this year
 Business Standard1 week ago
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