Google to Start Charging for Some YouTube ChannelsYouTube claims the lion's share of that revenue. Brian Wieser at Pivotal Research estimates that YouTube's ad revenues will rise from $1.3 billion in 2012 to $2 billion this year and Bernstein Research said on Friday that its revenues could exceed ... CNBC, 1 month agoMore from: CNN, FOXBusiness.com...and 1 other sources
|
Will Facebook's New Software Help or Hinder Growth?Brian Wieser, Senior Research Analyst at Pivotal Research CNBC, 1 month ago
Analyst: Cable Ads Up 5%, Broadcast Down 2% in 2013
Broadcasting & Cable, 1 month ago
|
Media Analyst Cautions Broadcasters About Aereo StanceSays they may be undercutting themselves with legal fight to take down Aereo By -- , 5/10/2013 10:50:24 AM Brian Wieser borrowed from classic comic strip character, Pogo, in advising clients that broadcasters "have met the enemy and he is us." In an ... Broadcasting & Cable, 1 month ago
|
One million advertisers use FacebookFacebook said on Tuesday it now has one million active advertisers globally who used the platform in the last 28 days, a milestone for the company that is seeking to revive its revenue growth. A vast majority of those advertisers are small business ... IT Web, 1 hour ago
Facebook reaches 1M active advertisers
Techcircle.in, 1 hour ago
You Know What's Cool? 1 Million Advertisers On Facebook
Forbes.com, 4 hours ago
Facebook now has 1 million active advertisers
Firstpost.com, 7 hours ago
|
Google wants to show drivers the Waze, buys Israeli maps startup_ SAN FRANCISCO -- Google, which has already outpaced all other competitors in online maps, has sealed a $1-billion-plus deal for Waze, an Israeli social mapping company that is popular with drivers who use it on mobile devices to avoid traffic ... Chicago Tribune, 21 hours ago
|
Extended billing affects creativityNEW YORK: The extended payment terms now being offered by major advertisers, such as Procter & Gamble and Mondelez International, have the potential to affect the creativity of advertising, as agencies adopt coping strategies, experts have said. ... WARC, 1 day ago
|
Meet the Fisherman Who Caught Your Filet-O-FishOleksiy Makhmutor, a fisherman who trawls the sub-Antarctic and sells his catch to McDonald's Corp. (MCD), is joining Filet-O-Fish fans at tables across Australia as the world's largest restaurant chain introduces diners to the folks who supply its ... Bloomberg, 1 day ago
McDonald's Fisherman Jostles With Kermit to Woo Smartphone Users
Washington Post, 2 days ago
McDonald's Fisherman Joins Kermit to Woo Smartphone Users
Washington Post, 1 day ago
More from: , La Repubblica...and 1 other sources
|
Clouds Are Clearing...Is the Sky the Limit?There's room for improvement in the second-half outlook for the TV business. But as the economy gains steam, ad revenue could accelerate. By Jon Lafayette -- , 6/17/2013 1:58:32 PM With the economy slowly gathering steam, the television business ... Broadcasting & Cable, 1 day ago
|
Digital Ad Spend Overtakes Local Media CompetitorsU.S. ad spending, which used to be heavily focused on local media and TV spots, has shifted to national media and digital publications. Automakers and dealers need to understand this trend in ad spending. Growth prospects for U.S. Automotivedigest.com, 1 day ago
How TV viewers really use social media
TechJournal South, 1 month ago
Local TV VIewers Crazy For Social Media, Newspapers Generate More Tweets
Media Post, 1 month ago
To Tweet or Not to Tweet? Depends on What Youre Watching
Reuters, 1 month ago
More from: , Individual.com...and 3 other sources
|
Looks Like the Windowing Wars Are Back When It Comes to Digital/Cable TVAt the FX upfront breakfast this year, John Landgraf said something surprising: the company was rolling out a new digital service called FX Now . Part of the service (which is authenticated using your cable account) would be movie distribution. ... Mediaweek, 2 days ago
|