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About 820 results for "comscore"

Is comScore's Bartered Data Worth Real Revenue? Controversial Accounting Says Yes.
Advertising Age

Is comScore's Bartered Data Worth Real Revenue? Controversial ...

How do companies value data? That all depends on whether they're buying, selling, or in the case of comScore, swapping it. The analytics firm employed a controversial accounting tactic that reflects its own estimate of the value of data it exchanged ... Advertising Age, 1 day ago
CBS News

What Americans want to know about 2016 candidates

When most Americans are looking for answers, most of them - about 64 percent, according to comScore - turn to Google. And when it comes to questions about the field of 2016 presidential candidates, they really want to know two things: How old are ...
 CBS News1 week ago

Traction Watch: Why beacons are a bright spot for retailers, airports & other enterprises

Forbes declared 2015 the year of the mobile beacon. A recent survey from beacon platform inMarket (verified by comScore) shows 38 percent of U.S. Millennial mothers can now be reached through beacons in retail locations. On July 14, Google ...
 NetworkWorld3 weeks ago

Chart: Android losing ground to Apple

From comScore's latest report: Smartphone OEM Market Share: Thanks to Asymco's Horace Dediu for the fever chart. Follow Philip Elmer-DeWitt on Twitter at @philiped. Read his
 Fortune3 weeks ago comScore: Apple continues to eat away at Android's share of the US smartphone market  Phone Arena1 month ago Apple extends lead over Samsung in US smartphone manufacturer ranks  VR Zone3 weeks ago

INOVVO acquires wireless solutions division of comScore

INOVVO, LLC, a provider of wireless network analytical solutions, has acquired the wireless solutions division of comScore, Inc., a digital measurement and analytics company. Both the companies are based in the US. The transaction also includes ...
 Individual.com1 month ago Former comScore Execs Buy Subscriber Analytix Platform  MrWeb1 month ago Inovvo Acquires comScore's Wireless Solutions Division  Wall Street Select1 month ago Inovvo to Acquire comScore's Wireless Solutions Division  Bloomberg1 month ago

ComScore rebounding after two days of decline

ComScore (NASDAQ:SCOR) has bounced back in some after-hours trade, +8.5% , after dropping 15.3% over the past two days. Shares have declined since a Monday story highlighting its use of data exchanges, barter which when booked as "nonmonetary" ...
 TeleTrader.com11 hours ago How Will comScore (NASDAQ:SCOR) Stock React To Susquehanna New Ratings Coverage and $70.00 TP?  Octafinance3 weeks ago COMSCORE (NASDAQ:SCOR) Investors: Cantor Fitzgerald Maintains buy Rating, Sees $64.00/Share  Octafinance3 weeks ago Oppenheimer Reiterates $68 Target Price per Share On ComScore (NASDAQ:SCOR), Reiterates Outperform Rating  Octafinance4 weeks ago

Sorrell Wants Rentrak, comScore Partnership

WPP CEO Sir Martin Sorrell is urging Rentrak and comScore to join forces and find a solution to what he describes as 'faulty measurement' of digital ad views and viewability. WPP recently acquired minority stakes in both Rentrak and comScore , as ...
 MrWeb5 days ago Can Google Serve Up More Transparency To Investors?  Nasdaq2 days ago At least one advertiser thinks the value of Facebook video and YouTube is overplayed  Business Insider Malaysia1 week ago Advertising Insights: Facebook Dominates on Mobile, Instagram Ad Spend, and B2B Ads  Business 2 Community3 weeks ago

ComScore top-line growth: Benefiting from barter?

ComScore (SCOR +0.2% ) booked revenue that grew 14% Y/Y earlier this month (and up 13.6% the quarter before that) -- but in a growth-hungry market, not all growth is equal , notes Miriam Gottfried. A note in comScore's 10-Q pointed to $10.8M of ...
 TeleTrader.com2 days ago COMSCORE (SCOR) to Release Quarterly Earnings on Tuesday  WKRB News1 month ago COMSCORE (SCOR) to Release Earnings on Tuesday  Ticker Report1 month ago

Comscore: Windows Phone losses continue in USA

In sharp contrast to the recent relatively rosy windows phone market share numbers in Europe , Comscore's installed base numbers for smartphones in June has shown further falls in the usage base of Windows Phone in USA. According to their latest ...
 WMPoweruser.com3 weeks ago T-Mobile drops best selling Windows Phone in USA  WMPoweruser.com5 days ago

SearchCap: Google Goes After The App Interstitial, Duke Kahanamoku Google Logo & ComScore Report

 9ija News.com1 week ago Google's Search Market Share Down in Year-Over-Year Numbers by @mattsouthern  Search Engine Journal1 week ago Google vs. Bing: why Microsoft will never dominate the search world  AndroidGuys1 week ago Could Microsoft and AOL Take on Google and Facebook?  ClickZ Today1 month ago
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