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About 796 results for "david ogilvy"

BrandVoice: 10 Timeless Tips For Business Writing (And Casual ...

Often called the archetype for Mad Men , David Ogilvy wrote this great list of communication tips way back in 1982. Employees of his demi-eponymous advertising agency were encouraged to share and make use of them in their daily working lives. ..., 3 weeks ago

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Biz Community, 2 weeks ago
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FleetWorld, 2 months ago
Psychology Today, 3 months ago
B&T Online, 3 months ago
Business 2 Community, 5 months ago
More About Advertising, 4 months ago

Greenwich's Copper Beech Farm

David Ogilvy & Associates Copper Beech Farm, a 50-acre compound on the waterfront of Greenwich, Conn.,sold for $120 million
 MySanAntonio1 month ago

The Discount Trap

ANY damn fool can put on a deal, but it takes genius, faith and perseverance to create a brand, said David Mackenzie Ogilvy, hailed as the father of advertising. But that advice seems to be lost on today's marketers as they rush to offer deals and ...
 Financial Express1 month ago

Some R&D centres are labs, others are kitchens

BANGALORE, INDIA: Whenever David Ogilvy, the legend of Advertising, wanted to explain a creative outfit like a research laboratory or an architect's office or an advertising agency, he would lean towards how a great kitchen is managed. Pulling ...
 Cyber India Online1 month ago

Lopez Negrete Communications Hooks a Gold Advertising Research Federation David Ogilvy Award

/PRNewswire/ -- Lopez Negrete Communications, Inc., the nation's largest independent Hispanic owned and operated agency, won the 2015 Gold Advertising Research Federation (ARF) David Ogilvy Award in the Travel and Leisure category for its "Vamos a ...
 Industrial Info Financials1 week ago
SPi World News

Vamos A Pescar recognized with Gold ARF David Ogilvy Award

 Boating Industry1 week ago Pantene wins Grand Ogilvy  WARC1 week ago David Ogilvy Awards Presented at The ARF Re:Think 2015  SPi World News1 week ago

Ogilvy Award winners announced

NEW YORK: Bank of America, Starbucks, Pantene and Dove and are among the big winners of the 2015 ARF David Ogilvy Awards, a competition organised by the Advertising Research Foundation (ARF). Held on an annual basis, the David Ogilvy Awards ...
 WARC1 month ago The Advertising Research Foundation Announces 2015 David Ogilvy Award Winners  Reliance Trust1 month ago Advertising Research Foundation announces Re:Think 2015 lineup  IMedia Connection2 weeks ago Advertising/Media Leaders to Gather at Re:Think 2015 to Address How Marketing Can More Effectively Drive Growth  Tamar Securities3 weeks ago

Ogilvy & Mather's Shelly Lazarus, Patagonia's Yvon Chouinard, Nike's Trevor Edwards and Prophet/UC Berkeley's David Aaker Selected as AMA's 2015 Marketing Hall of FameĀ® Inductees

 A.M. Best4 weeks ago
Business 2 Community

7 Ways to Write Headlines that Get Clicks [+ Examples]

We all know it's true: headlines are the most important part of our blog posts and articles. David Ogilvy said it himself that on the average, five times as many people read the headline as read the body copy. When you have written your headline, ...
 Business 2 Community1 month ago Message & Media : Making Headlines. Literally.  Target Marketing Magazine2 weeks ago How to Create Perfect Headlines for Social Media Posts  CRM Guru3 weeks ago

Knowing What People Think is a Big Deal

People wonder why David Ogilvy was such a success. In reality, it is no wonder; he examined what his customers wanted, and then he gave it to them. Ogilvy was trained under the famous Dr. Gallup, the creator of the Gallup poll. In Ogilvy's time, he ...
 Beyond Madison Avenue3 weeks ago
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