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Will Tatas and Ambanis succeed where Birla failed?
Rediff.com

Will Tatas and Ambanis succeed where Birla failed?

As India’s online population crosses 450 million, e-commerce ventures are trying to grab a pie of online sales estimated to hit $48 billion by 2020. Illustration Uttam Ghosh/Rediff.com Aditya Birla Group’s plans to shut down Abof.com, second e-tail venture in less than a year, may not deter other bricks-and-mortar retailers that have ventured online with unique offerings. In the past two years, India’s top-three business houses, Tatas, Birlas and Ambanis, ventured into e-tail ... Rediff.com, 2 months ago
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