E-commerce players are finding it tough to sell larger home appliances, as buyers still prefer to touch and feel before buying them. Online sales for such products tend to hover in the range of 1-5 per cent. Shantanu Dasgupta, VP (Corporate Affairs ... Hindu Business Line, 1 week ago
Excelsior Correspondent JAMMU, Sept 24: Haier, one of the largest Home Appliances & Consumer electronics brand globally and world's No.1 brand in refrigeration appliances, today launched its new range of Golden Ratio Bottom Mounted Refrigerator, ...Daily Excelsior.com, 4 weeks ago Haier Launches Its Golden Ratio Bottom ... EFYTimes.com, 4 weeks ago Celebrate Onam With Haier i-Age ... EFYTimes.com, 2 months ago
With festive season round the corner, consumer durables makers such as LG, Panasonic, Whirlpool and Haier are going beyond traditional routes of marketing campaigns by logging on social media platforms like Facebook and YouTube to tap young ...Millennium Post, 1 month ago Consumer durable companies like LG, Panasonic, Whirlpool using social media for festive campaigns Economic Times, 1 month ago Consumer durable cos using social media for festive campaigns Business Standard India, 1 month ago
New Delhi : LG, which is looking at a 35 per cent jump in sales during the festival season, is spending 50 per cent more than last year on marketing and branding. On being asked whether his company would give prominence to digital platforms in ...NDTV Profit, 1 month ago
While e-commerce operations for these firms are small at the moment, it is slated to grow in the next 3 to 4 years Sounak Mitra & Viveat Susan Pinto | New Delhi/Mumbai September 2, 2014 Last Updated at 23:41 IST E-commerce sales might be negligible ...Business Standard India, 1 month ago E-commerce catches the eye of consumer durables companies this festive Smart Investor, 1 month ago
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A poor monsoon, about 25 per cent below normal, leading to drought in many districts, seems set to hit sales for consumer durables and appliances companies. This festive season, which will begin shortly with Onam in Kerala, followed by Dussehra and Diwali, is unlikely to be similar to earlier years. Normally, it contributes 30-40 per cent of the annual sales of consumer durables companies. However, unlike the 20-25 per cent volume growth that companies have seen in recent years, the growth is ...Rediff.com, 1 month ago Crossed fingers at consumer durables firms Business Standard India, 1 month ago
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