GE's Last Stand in Retail Brands Gets $1 Billion With New Chief

Designed for commercial, retail, and institutional settings, the Proteon SL LED is available in 4' and 8' lengths and features continuous-row installation. Custom optics provide even illumination for the luminaire's four beam distributions: Aisle, ...

THERE are probably hundreds of books in the market on branding such as "Designing Brand Identity," by Alina Wheeler, "Kellogg on Branding," by Tim Calkins, and "Harvard Review on Brand Management," published by the Harvard School Press just to name ...

Halfpricesoft.com is excited to work together with brand new business owners in offering them the updated new check writing options with EzPaycheck payroll software. Now, starting a business is even easier when customers have this usual headache of ...

Today the brand voice takes a front seat, while the hard sell takes a step back, and artfully communicating to your audience is critical in a feed-based advertising landscape that is here to stay. In the past few years, there's been a real ...

Geely's new EC7, which launches the new luxury sub-brand Emgrand in South Africa, is now locally available. Geely says that the sedan offers a spacious interior, comfortable ride and abundant storage space. The chassis of the new Emgrand EC7 has ...

Like Facebook a few years ago By Brands are starting to plug Tumblr into paid ads, just like they did with Facebook a few years ago. In what could be an industry first, Champs Sports may put its Tumblr address in its TV buys during this month's ...

Goedeker's, an online home goods retailer, is proud to now offer ELEMENTS Fine Home Furnishings brand furniture. "Pleasing our customers is our main goal," says Steve Goedeker, CEO of Goedeker's. "By adding ELEMENTS Fine Home Furnishings to our ...

When Rekha Pamani Gulati was named COO of Mumbai-based brand strategy firm DY Works last week, it was yet another high point in an 18-year career. Speaking to us days after the announcement, Rekha was clear on what her priority would be facilitating employee ...

American Century, the Kansas City-based investment firm, announced today that it would be removing the Livestrong name from its series of target-date funds, effective May 31, 2013. The name change comes on the heels of the admission of doping this ...