Image: The Nirma University. Photograph: Kind Courtesy, Wikimedia Commons The Nirma girl won’t be revived in its advertisements for emotional reasons, note Sohini Das and Sayantani Kar. A little girl in a frilly white dress twirls her way into a pack of detergent, to the tune of a catchy jingle. Together with the Liril girl cavorting under a waterfall and Amul’s plump little moppet, the Nirma girl remains one of the most enduring images from the television ads of the eighties. The ... Rediff.com, 1 month ago
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A girl having fun under a waterfall with a Liril soap for company hardly changed during the campaign’s 35-year run, notes Viveat Susan Pinto Image: Actress Preity Zinta modelled for the Liril soap. Photograph: Paresh Gandhi/Rediff.com If there is one thing that has been consistent with commercials for Hindustan Lever’s Liril soap, it has been its jingle. Think Liril and the next thing that comes rushing to mind is its trademark ‘La, lalala, la, la, la’. This tune is ...Rediff.com, 2 months ago
The Sensex ended higher by 416 points at 27,127 and the Nifty gained 130 points at 8,159. Benchmark indices snapped five day losing streak and ended in line with the Asian peers after the US Federal Reserve said it would take a "patient" approach on deciding when to raise interest rates. Also, the Cabinet on Wednesday approved the Constitutional Amendment Bill on the long-delayed Goods and Service Tax which aided the sentiments. The Sensex ended up 416 points at 27,127 and the Nifty advanced ...Rediff.com, 4 hours ago Sensex logs biggest single-day drop this year; sheds 538 points Rediff.com, 2 days ago Sensex falls 251 points; oil and gas shares tumble Rediff.com, 6 days ago Sensex ends flat; banks soar, GAIL, RIL slip Rediff.com, 1 week ago
The 30-share Sensex ended flat at 28,443 and the 50-share Nifty gained 13 points at 8,538. Markets ended flat, amid a choppy trading session, weighed down by profit taking in select index heavyweights. However, the broader markets outperformed the benchmark share indices as investors turned their focus to mid-cap and small-cap shares available at attractive valuations. The Sensex ended down 1 point at 28,443 and the Nifty gained 13 points to close at 8,538. The broader markets attracted ...Rediff.com, 2 weeks ago Sensex falls 130 points to end at 28,033; metals, power drag Rediff.com, 4 weeks ago Sensex down over 100 points; metals, capital goods disappoint Rediff.com, 1 month ago Markets end at record closing highs; Sensex tops 28,000 Rediff.com, 1 month ago
Market capitalisation of the Bombay Stock Exchange crossed Rs 100 trillion mark on Friday. Scaling a new peak, the total investor wealth in Indian stock market today hit a record high of Rs 100 trillion, marking a jump of ten times in little over a decade. Measured in terms of total market capitalisation of all listed companies on the country's biggest bourse BSE, the overall investor wealth in the Indian stock market rose to Rs 100.01 lakh crore in early morning trade at 1005 hours as ...Rediff.com, 2 weeks ago
Markets ended marginally higher on Thursday amid a rally in late trades with information technology shares leading the gains following the expiry of November derivative contracts. Volumes were large because of the expiry of November derivative contracts. Total market turnover stood at Rs 10.1 lakh crore, second largest ever. The 30-share Sensex ended 53 points higher at 28,439 and the 50-share Nifty closed 18 points higher at 8,494. The broader markets outperformed the benchmark indices. BSE ...Rediff.com, 3 weeks ago
Presenting the ultimate guide to make 'customer loyalty' the game changer for your brand! Read on... E-commerce has been one of the fastest emerging sectors in technology and is poised to get more lucrative! Brands rapidly embraced e-commerce players and marketplaces to augment their reach and multiply sales. Selling through marketplaces has been benefiting brands in more ways than one. Advantages like increased visibility, customer acquisition, third party end-to-end customer service, ...Rediff.com, 3 weeks ago
IT shares like TCS, Infosys and Wipro gained by over 1% on the back of depreciating rupee. Markets have closed marginally higher amid volatility led by buying among defensive sectors like pharma and IT shares. However, selling pressure in select metal, auto and bank shares capped the upside gains. Investors have turned cautious ahead of the winter session of Parliament which begins next week and RBI's policy review due on December 2. The 30-share Sensex ended higher 35 points at 28,068 while ...Rediff.com, 4 weeks ago Markets end higher as S&P upgrades India outlook Rediff.com, 2 months ago
Barring IT index which was up 2 per cent, all the sectoral indices on BSE closed in the red with a cut of atleast 0.2 per cent. Markets ended near day lows with the BSE benchmark index trading within a tight range of 136 points. Also, Wednesday was the last trading day of the week with the markets being closed on Thursday and the day after for Mahatma Gandhi Jayanthi and Dussehra respectively. For the day, the Sensex was down 63 points or 0.2 per cent at 26,568 and the Nifty slipped 19 points ...Rediff.com, 2 months ago
Market recouped early losses to finally end the session, with the Nifty gaining for the fourth straight day, led by index heavyweight ITC and auto major Tata Motors. The Sensex gained 116 points to close at 27,206 and the Nifty advanced 25 points to end at 8,146. The total market turnover for the day stood at 5.9 lakh crore, which is the fifth highest till date. Earlier in the day, after opening in the red, the benchmark index languished in the negative territory till early noon trades. The ...Rediff.com, 2 months ago
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