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About 801 results for "iab"

IAB: Ad Spending on Original Online Video Up 114% in Past 2 Years
Video Nuze

Mobile, Social and Programmatic Fueling Internet Ad Growth

According to the industry survey conducted by PwC and sponsored by the Interactive Advertising Bureau (IAB), Internet advertising revenues (revenues) in the United States totaled $59.6 billion for the full year of 2015, with Q4 2015 accounting for ... Media Post, 3 hours ago
IAB study: Video ad spending on the rise Fierce CMO, 1 day ago
Broadway World

Gombert to Head IAB Tech Lab

In the US, the IAB Technology Laboratory (IAB Tech Lab) has promoted Alanna Gombert to the position of General Manager, replacing founder Scott Cunningham who is leaving to work on projects in the commercial sector and offer consultancy services. ...
 MrWeb2 hours ago IAB Names New General Manager Of The Tech Lab  Media Post1 day ago Alanna Gombert to Succeed Scott Cunningham as General Manager of the IAB Tech Lab  Digital Journal2 days ago
Media Village

IAB suggests digital video will continue to surge

This story was delivered to " Digital Media Industry Insider " subscribers. To learn more and subscribe, please click here . The IAB released a 2016 ad spend study yesterday to coincide with the this year's round of NewFronts presentations. ...
 Business Insider1 day ago IAB Digital Video Study Illustrates Growth -- Pivotal Research  Media Village2 days ago The Digital Download: Another volume of video vignettes  Dot Rising1 week ago

Buzzfeed Views Up Staggering 4 Billion Per Month In Last Year

Buzzfeed gets a bad wrap from traditional journalists but millennials apparently love it. At the IAB Digital Content NewFronts , which is the online version of TV's upfronts for ad sellers and buyers, Buzzfeed co-founder Jonah Peretti told the ...
 WebProNews1 day ago 9 Members of Video's Vanguard Discuss Creating Content for the Scrolling Economy  Adweek Online3 days ago #ThrowbackThursday: Web video and the death of TV  Lean back4 hours ago The Newfronts Have Deviated from Original Mission, Marking Weird Year for Presenters  VideoInk3 days ago

Few South Africans aware of mobile ad blocking - IAB

3 24 eBay on mobile. (Duncan Alfreds, Fin24) Cape Town Few South Africans have taken to ad blocking tools, says a local organisation. As marketers race to capture mobile online audiences, advertising has made up a significant portion of ...
 Fin24.com3 days ago | Few South Africans aware of mobile ad blocking IAB  The World 247.com3 days ago
Media Post

IAB Tech Lab Releases LEAN Scoring Product Roadmap to Stem the Tide of Ad Blocking

NEW YORK--( BUSINESS WIRE )--The IAB Technology Laboratory today released a product roadmap for LEAN scoring , a vital tool for evaluating the user experience on digital properties. Once in place, this scoring system based on the LEAN principles ...
 Business Wire1 day ago IAB Releases LEAN Roadmap  Media Post5 days ago IAB Tech Lab Says LEAN Public Sco...  Media Post5 days ago IAB Releases LEAN Scoring Roadmap...  Media Post5 days ago
Biz Community

Listen in on Biztakeout's recent interview with's Luke Jedeikin was the largest winner for a single brand at the 2016 IAB Bookmark Awards, and this achieved with no input or assistance from an external digital agency. is one of SA's most well known online retailers, since having ...
 Biz Community1 week ago

with... Jarred Cinman | Behind the Loeries

In addition to his role as MD of NATIVE VML and chair of the IAB SA, technophile Jarred Cinman is a member of the Loeries board. Here, he kicks off our special 'Behind the Loeries' feature, which puts the spotlight on key Loeries-related names.
 Biz Community1 week ago

Irish digital publishers go native to get the ad revenue

Native advertising, where ads mimic content, is worth €45m, says an IAB PwC report Native advertising, or ads that mimic the appearance of website or app content, has been identified as a potential revenue saviour for Irish digital publishers ...
 Irish Times1 week ago 10 Challenges Native Advertising Poses Both to Marketers and Publications  Business 2 Community2 weeks ago
Adweek Online

Digital Advertising Revenue Jumped 20% in 2015, According to IAB Report

Digital advertising revenues reached $59.6 billion in the United States during 2015, marking a 20 percent jump compared to the year before, according to the Interactive Advertising Bureau's annual study today released today, which was prepared by ...
 Adweek Online1 week ago
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