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About 800 results for "iab"

IAB SA outlines five point plan for digital market
The Media Online

AAM Provides Independent Validation for IAB's QAG Participants

posted by The IAB Quality Assurance Guidelines (QAG) are designed to help everyone involved in interactive advertising—networks, publishers, exchanges, platforms, marketers, agencies—demonstrate their commitment to common standards, ... Alliance for Audited Media, 8 hours ago
New accredited Digital Media Marketing curriculum The Marketing Site, 5 days ago

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Malaysia MSN, 1 day ago
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IAB Poland report online ad market up over 10%

IAB Poland prepared a report entitled 'Internet 2013. Poland-Europe-World', in which it presents trends in internet usage, reports In 2013, the number of people using the internet in Poland grew by9 percent. This means that more than 21.1 ...
 Telecompaper5 days ago 'IAB Poland report online ad market up over 10%'  Individual.com4 days ago

Adform Digital Ad Tech Stack Receives Certification from the MRC, EDAA, and the IAB

/PRNewswire/ -- Adform, (, the premier ad tech partner for US and European media agencies, trading desks, advertisers and publishers, today announced it has successfully completed three rigorous certification processes addressing ...
 BusinessWeek6 days ago Video Viewability: What You Don't Know  Media Post2 weeks ago

Inabox innovating new billing system

Transcription of Finance News Network Interview with Inabox Group Limited (ASX:IAB) Chief Information Officer, Laura Jacob Lelde Smits : Hello Im Lelde Smits for the Finance News Network and joining me from telecommunications wholesaler, Inabox ...
 Finance News Network1 week ago
B&T Online

Shortlist Announced For IAB Digital Audience Measurement Tender

Comscore, GfK, Nielsen and Roy Morgan Research have been named as IAB Australia's short list for its digital audience measurement tender process which is currently underway. The companies will now present to a specialist technical review group ...
 B&T Online1 week ago IAB shortlists four suppliers for new cross-device digital user metric  CMO1 week ago Four vie for digital measurement contract  The Australian1 week ago
New Indian Express

PR - International Advisory Board of SEBI holds its fourth meeting

The fourth meeting of the International Advisory Board (IAB) of the Securities and Exchange Board of India (SEBI) was held on July 18 & 19, 2014. Major issues discussed during the meeting were: i) Corporate Governance Norms in India In the ...
 Noodls1 week ago SEBI's advisory board suggests separate governance norms for big cos  India Infoline1 week ago Separate governance norms for big corporates mooted  The Hindu1 week ago Sebi panel moots separate governance norms for big corporates  The Statesman1 day ago
Times of Oman

Kaspersky Lab: connected cars are now a reality, but are they secure?

Kaspersky Lab and IAB, Spain's leading marketing and digital media company, announce the launch of the First Annual Study, a pioneering piece of research. The main objective of this study is to provide an overview of the connected car market, ...
 Albawaba1 week ago Are cars connected to Internet safe, secure?  Times of Oman1 week ago Connected cars: how secure are they?  IT-Online2 weeks ago

7 key takeaways from IAB's study on in-feed sponsored content

Despite demographic and content differences, business and entertainment news users are highly receptive to in-feed sponsored content if it is relevant, authoritative and trustworthy. General news users are the least receptive but also said that ...
 CyberJournalist.net13 hours ago Critical to Success of In-Feed Sponsored Content Are Brand Familiarity, Trust and Subject Matter Authority, as Well as Relevance, According to New Research from IAB & Edelman Berland  Freshnews.com6 days ago IAB Content Conference 2014  APA2 weeks ago Getting sponsored content right  WARC4 days ago

Are BMW cars easier to hack?

A new study by Kaspersky, and IAB Spain shows that connected cars from BMW are the most vulnerable to cyber-attacks. The web portal used in the infotainment system and data-sharing services is especially compromising. More specifically, ...
 Auto123.com14 hours ago Kaspersky Lab's study finds Internet-connected cars prone to cyber-attacks  Yahoo Philippines News6 days ago

IAB Study Highlights Brand Awareness And Context For Native Ad Success

As publishers make more in-feed (also known as in-stream or native ads) inventory available, the Interactive Advertising Bureau (IAB) and Edelman Berland conducted a study to look into what tends to make these ad campaigns successful. Read full ...
 CMO.com6 days ago Northern & Shell: don't forfeit great content for native ads  Media Tel3 days ago Largest study on 'Native Advertising' finds benefits for brands, risks for publishers  ZDNet4 days ago Study on 'native advertising' finds benefits for brands, risks for publishers  ZDNet4 days ago
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