With the Indian Premier League (IPL) rights for the next 10 years looming large, how hard should Sony ESPN and Star Sports, the two surviving television empires, go at it? Yes, it is important to have and show the IPL as a marquee global product. Businessworld India, 4 weeks ago
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For me, it's important to build good partnerships rather than score centuries. Once you have those partnerships, you will also get centuries. We know enough about Indian cricket's legend Mahendra Singh Dhon i, who has championed us to more ...Yourstory.in, 3 weeks ago
MUMBAI: Brands are seeing big opportunities with sports sponsorship in India to build brand awareness, with both tournaments and teams drawing a significant increase in investment. While cricket remains hugely popular for sponsors, brands are ...WARC, 1 month ago
The visiting Kiwis have made all the right noises in India so far. Captain Kane Williamson, coach Mike Hesson, off-spinner Mark Craig and experienced batsman Ross Taylor have all had tete-a-tetes with the media after landing in New Delhi, the ...Yahoo! India, 1 month ago
Online streaming platform YuppTV has acquired broadcasting rights for the upcoming USA-T20 matches to be held in West Indies, Canada, and Caribbean Islands. Only those matches scheduled on 27 th and 28 th August in Florida between team India and the ...Media Nama, 2 months ago
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