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About 18 results for "kantar"

Kantar Millward Brown Media Conclave 2017

WPP -Kantar's brand, communications and media research unit Kantar Millward Brown conducted its annual Media Conclave 2017 in Mumbai. This year's Media Conclave focused on the impact of various media Ad Formats on campaign performances. The conclave played ... Business Standard, 1 month ago

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Money Control

Social media ad unable to appeal 20-45 years age group: Report

Social media advertising may have high reach but when it comes to driving brand impact, it has lesser capability to appeal to the age group of 20-45 years, according to a report by Kantar Millward Brown. As per the findings of the global media and advertising ...
 Business Standard2 weeks ago Social media advertising unable to appeal 20-45 years age group: Report  Money Control2 weeks ago

BRIEF-French far-left presidential candidate Melenchon ahead of Fillon for first time-poll

* French far-left candidate Jean-Luc Melenchon is seen beating conservative Francois Fillon to third place in the first round of the April-May presidential election, according to a poll by Kantar Sofres for Figaro-LCI-RTL published on Sunday.
 DNA2 weeks ago Poll shows Fillon losing votes in French presidential race, Juppe in 2nd round if he stood| Reuters  First Post.com1 month ago

Home loan interest too high for Indian buyers: Study

High housing loan interests and reluctance to borrow are dissuading Indian buyers who have to dig into savings to own a house, a study has revealed. There is significant demand for affordable housing amongst the younger age (25-44 years) in smaller towns than ...
 Business Standard3 weeks ago

Macron, Le Pen tied at 26 pct each in first round of French election -poll

Centrist Emmanuel Macron and far-right leader Marine Le Pen would lead the first round of voting in France's presidential election with 26 percent each, a Kantar Sofres-Onepoint poll showed on Sunday.
 DNA1 month ago Majority of French voters mistrust Le Pen's National Front - poll  DNA1 month ago
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In India, time spent on smartphone daily equals a week on TV

The average time spent on smartphones daily is now equivalent to the time spent by TV consumers in an entire week demonstrating that the engagement levels provided by smartphones are unparalleled. The latest Smartphones Usage and Behaviour report from Kantar ...
 Pluggd in1 month ago In India, a day of smartphone usage equals a week on TV  Pluggd in1 month ago

Mobile internet usage up 29% over previous quarter: Report

Driven by low-priced data offers, mobile internet usage was up by 29 per cent in the period October-December 2016, over the previous quarter, a joint report by market research firm Kantar IMRB and Mobile Marketing Association (MMA) said on Thursday.Search, ...
 Prokerala1 month ago

Signs of slowdown grow as Britain gears up to trigger EU divorce

By Andy Bruce and William Schomberg LONDON (Reuters) - British consumers are feeling the strain of rising prices caused by last year's Brexit vote, suggesting the economy is heading for a slowdown just as London gears up for divorce talks with the European ...
 Sify1 month ago

Success stories of India's 'little' giants

Armed with deep customer knowledge, low operational overheads, new funding opportunities and help from online marketplaces, the local brand is turning David to every Goliath that steps into its neighbourhood, says T E Narasimhan. David versus Goliath! From oil to cola, business giants are humbled by smaller challengers. A boy pushes a sumo wrestler out of the ring in a mock competition. Photograph: Thomas Peter/Reuters. Chances are that very few have heard of Gold Winner Oil or Raja ...
 Rediff.com2 months ago
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