Ferrari brand to stay exclusive

Ferrari chairman Luca di Montezemolo denied reports his Formula One team was interested in Lotus technical chief James Allision, who was confirmed today to be leaving his post at the

Ferrari The famous Italian car maker will start production of its Company chairman, Luca Di Montezemolo, confirmed during a quarterly media briefing at its Maranello headquarters that the mantra was unlikely to change and there were no plans to ...

We build dreams, not cars. The white lettering appears on a black background, with the signature of Luca di Montezemolo, Chairman of Ferrari scrawled beneath it. Its the very last frame of a short film were shown in a pitch dark movie theatre, a part of the ...

Forty-eight hours after Fernando Alonso powered to victory in the F1 Spanish Grand Prix, Ferrari boss Luca di Montezemolo has stressed the Italian carmaker will never build cars outside of its core sports car and GT market. While recent growing ...

Luca di Montezemolo has played down rumours linking Lotus newly departed technical director James Allison with a move to Ferrari. Lotus announced on Wednesday that the highly-rated 45-year-old Briton, who worked at Maranello in the Michael ...

Filed under: Motoring Ferraris are getting too common. Too common, at least, for comfort. So Ferrari president Luca di Montezemolo has announced that the company, owned by Fiat, will decelerate production - from more than 7,300 cars to under 7,000 ...

Ferrari boss Luca di Montezemolo has announced that Ferrari will produce fewer cars this year than in 2012, in an attempt to preserve the exclusivity of the brand. But despite the plans for lower sales, Ferrari is also hoping to boost profits by ...

Luca di Montezemolo, boss of Ferrari, aims to boost exclusivity and profit by reducing sales and offering increased personalisation Ferrari boss Luca di Montezemolo has announced plans for Ferrari tosell fewer cars this year than in 2012, but ...

An iconic name, says Ferrari. We chose to call this model LaFerrari, declared Ferrari's President, Luca di Montezemolo, because it is the maximum expression of what defines our company — excellence. Bless him, English isn't his first language.