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About 11 results for "mondelez"

How Cadbury keeps hitting the sweet spot
Rediff.com

How Cadbury keeps hitting the sweet spot

The market share of Mondelez, which owns Cadbury, for its premium brands is way ahead of competitors, despite a stiff fight in this arena.  IMAGE: The premium segment, say experts, is around 30 per cent of India's Rs 8,200-crores overall chocolate market. Photograph: Darren Staples/Reuters. One of the fastest growing chocolate categories in India, the premium segment, is also among the most competitive. And, American major Mondelez, maker of the Cadbury brand, retains its hold here by a ... Rediff.com, 1 week ago
Mondelez hits a sweet spot in chocolates Business Standard, 2 weeks ago

275 images for mondelez

Duty Free News International, 4 months ago
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Duty Free News International, 4 months ago
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Mondelez rejigs sales channel

The company is expanding its pan-India footprint with a focus on underpenetrated markets
 Business Standard2 weeks ago

Mondelez rebounds from note ban impact in Q4

CEO says the India business delivered high single-digit growth in the first quarter of CY17
 Business Standard1 month ago

Carat announces key appointments

Mayank Bhatnagar has joined the agency as senior vice president and will lead the Mondelez business in India while Vinita Pachisia has been roped in as vice president, buying for Mondelez. Carat India, the media agency from Dentsu Aegis Network, has made two ...
 Afaqs2 months ago
Rediff.com

Wooing Middle-Income India

From middle-class, it is middle-income India that marketers are chasing for volumes. The 166 million households in this category is their new focus.  IMAGE: Middle-Income India is what you get if you leave aside the top 20 per cent and bottom 20 per cent of consumers by average household income in the country. Photograph: Krishnendu Halder/Reuters. After a disastrous serving of the 'Thanda Matlab Coca-Cola' Rs 5, 200 ml bottle strategy a decade ago, Coca-Cola India is backing small ...
 Rediff.com3 weeks ago

Prabhat Dairy eyes 50% business from B2C products by 2020

With the capacity utilisation set to grow in the coming years, Prabhat Dairy Ltd is expecting its B2C products to form 50 per cent of its total business by 2020 as against current 30 per cent. Prabhat Dairy's B2C products include liquid milk, cheese, paneer, ...
 Business Standard4 weeks ago
Rediff.com

From Kabaali to Baahubali, why brands love blockbusters

More than the revenue component, the movies gain hugely in terms of visibility and reach, reports T E Narasimhan.   IMAGE: Prabhas and Rana Dagubatti in Baahubali. Baahubali 2, the sequel to the hugely popular mythological-historical fiction film, hits the screens in India and the US this week. It already has 15 brands in the bag; companies such as Nestle and Britannia, among others, that have a national and global footprint have all come on board. Another movie, VIP 2, that stars Dhanush ...
 Rediff.com1 month ago

FSSAI ties up with Coca-Cola to train 50,000 food vendors

Food regulator FSSAI today tied up with Coca-Cola India to train 50,000 street food vendors over the next three years and plans to rope in other players like ITC and Mondelez under its 'Clean Street Food' campaign.
 DNA2 months ago
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