With its new ads for NutriChoice digestive biscuits, Britannia asks viewers to take a leap of faith Tagline We have come half way, now you come half Agency Lowe Lintas and Partners Production house Eeksaurus Length of TVC 25 seconds Languages English, Hindi ... Outlook, 5 days ago
Constant innovation helps Britannia's NutriChoice remain relevant - Pitch, 3 weeks ago
Britannia puts digital at the core of NutriChoice's marketing push in India - Digital Market Asia, 1 month ago
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WHO says: no more than 5 tsp sugar a day. A food technologist on glucose habits of four TOI readers Ancient science considers raw sugar a cooling agent and an energy tonic that assists brain function. Unfortunately, in its modern refined form, it ...Times of India, 1 week ago Maths behind meetha Mumbai Mirror, 1 week ago
CMP Rs903, Target Rs1,018, Upside 12.7% Britannia reported modest 10.2% yoy growth in consolidated revenues at Rs17.7bn driven by healthy volume growth, price hikes and premiumisation. Operating margins for the quarter expanded sharply by 210bps to ...India Infoline, 2 weeks ago
As you may have noticed, the masthead of this publication (cat.a.lyst) has turned green, beginning today. I am delighted, because I think green is the most popular colour with brands, marketers and consumers (only red comes anywhere close).Hindu Business Line, 1 month ago
filed under Advertising, India Rajesh Ramaswamy, group creative director, Lowe Lintas, tells Raahil Chopra about his switch from servicing to creative, Tanishq, teamwork and more. How did you get into advertising? Unlike most people, who got ...Campaign India, 1 month ago
The health driven change in eating habits has extended the window of opportunity for manufacturers to roll out a variety of oat-based products in the market. Despite the introduction of several oat-based products, oats as a breakfast cereal ...India Retailing, 1 month ago
In our rash of special issues on Most Trusted Brands and around the year end, we've been guilty of ignoring our panel. And yet, they've been hard at work, painstakingly slogging through ads to give their unique perspective on the ones they like and ...Economic Times, 1 month ago
Food products major Britannia Industries has set up its first bakery products unit at Jhagadia near here to cater to markets in Gujarat, Madhya Pradesh, Maharashtra and Rajasthan. The Jhagadia plant, spread on over 26 acres with the investment of Rs 100 ...The Financial Chronicle, 2 months ago
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