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About 9 results for "ogilvy"

Split-screen advertising format makes a comeback in Tata Salt's new TVC

Split-screen advertising format makes a comeback in Tata Salt'...

The ad has been conceptualised by Ogilvy & Mather India and features Konkona Sen Sharma. Splitting the screen to compare (and mostly ridicule) other brands while highlighting one's own product features was a successful advertising tactic back in the eighties ... Afaqs, 2 weeks ago

7 images for ogilvy

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Ashish Naik joins Scarecrow Communications as Group Creative Director

Prior to this, Naik was a senior creative director at Ogilvy & Mather (Mumbai). In a recent announcement, Scarecrow Communications has appointed Ashish Naik as group creative director, Mumbai. The appointment has been made to further strengthen the art ...
 Afaqs1 month ago Abhinav Tripathi joins McCann Mumbai as Executive Creative Director  Afaqs2 months ago

Rajiv Rao, the man behind Zoozoo ads quits Ogilvy India

Rajiv Rao steps down as national creative director to pursue film-making
 Business Standard2 months ago

At DMAIndia awards Ogilvy retains agency of year for 5th time

Ajay Chandwani, Director Percept joins the DMAi Hall of Fame, Karthi Marshan of Kotak Mahindra Group announced as Marketer of the Year..
 Afaqs2 months ago

Ogilvy on Advertising 2.0

Why David Ogilvy's advertising bible is getting a modern update.
 Afaqs1 week ago

Golf-Ogilvy hopes New York success rubs off on International team

Sept 25 (Reuters) - Geoff Ogilvy, perhaps more than any other golfer, is the man who stopped Phil Mickelson from completing a career grand slam, and now he hopes to help derail the entire American team at the Presidents Cup.
 Reuters1 month ago

Emotions are the new celebrities of advertising

Advertisers take to pitching family values and social causes, giving celebrity endorsers and flamboyance a miss. Nikhat Hetavkar reports. Nokia's emotional Diwali ad.   An old professor sits, visibly uncomfortable and distinctly out-of-place on a plush sofa, but is overwhelmed when a former student who has quite clearly done well for himself, goes out of his way to make his mentor feel special and makes him a cup of tea just the way he likes it. A mother gets all teary-eyed when her son ...
 Rediff.com2 weeks ago

Golf-Internationals need Seve-style leader to end U.S. run

JERSEY CITY, New Jersey, Oct 2 (Reuters) - The International team need an inspirational leader in the mould of Seve Ballesteros to guide them to victory over the all-powerful United States in the Presidents Cup, assistant captain Geoff Ogilvy and former PGA ...
 Reuters1 month ago
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