Mani contradicts his pro-working class thesis: Parameswaran

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Dr Ambi MG Parameswaran Over a course of thirty years in the feild of advertising and marketing, Dr Ambi MG Parameswaran , Advisor at DraftFCB Ulka Advertising has gathered numerous insights into brands and consumer behaviour. His latest book For ...

When I finished my schooling in my home town Kayamkulam with a first class, my father, K. Parameswaran Pillai, decided that I would go to a university and that too in Thiruvananthapuram. Many had advised my parents to put me into the one-year ...

Two years after Prabha Parameswaran took over as Colgate India's managing director, the top oral care marketer enjoys a record 56% share in the market after increasing its revenues by more than one-third under her leadership so far at Rs 3,600 ...

Interview with Managing director, Colgate-Palmolive India

Using my understanding of chemical engineering, I had personally briefed the creative team on a six ad corporate campaign. I think the year was 1981, the agency team had presented a campaign for the industrial product client Thermax. Using my understanding of ...

By Parameswaran Ponnudurai The US State Department on Friday upgraded China from the lowest ranking in an annual global survey of human trafficking, saying Beijing was making "significant efforts" to comply with the minimum standards for the ...

Several techniques are available for finding a bearing's failure mechanism in a wind-turbine gearbox. Once established, a root-cause analysis can determine the origins of the failure mechanism. Michael Hornemann , Reliability Engineer Dr.

By RFA By Parameswaran Ponnudurai Two key decisions last week — one by the government of Laos and the other by a court in neighboring Thailand — appear to have provided a rare respite to Southeast Asia's Mekong River. They could ...