Saffola Oats has become the highest distributed oats brand in the country, according to market estimates, and could be clocking ₹125 crore in FY-16. The brand from the Marico stable has already crossed ₹80 crore, and has received a renewed ... Hindu Business Line, 1 week ago
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When most consumer goods companies have increased their bet on deodorants, Marico has a contrarian view. The maker of Saffola and Parachute will increasingly devote attention on its serums and hair styling portfolios than deodorants, a Rs ...Business Standard India, 1 month ago Marico bets on serums, hair gels as deo growth remains flat Smart Investor, 1 month ago Marico smells money elsewhere Business Standard, 1 month ago
FMCG major Marico is prototyping lower pack sizes at 500 ml for its premium edible oil brand Saffola to drive volumes in the urban markets. Instead of tinkering with the price, the company has decided to drop SKU (stock keeping unit) for Saffola ...Hindu Business Line, 1 month ago Marico taps analytics for growth Livemint.com, 4 weeks ago Marico taps analytics for growth [Mint, New Delhi] Bloomberg, 4 weeks ago Marico's volume growth skids as distribution changes lanes [Mint, New Delhi] Bloomberg, 2 months ago
MUMBAI: The Maggi controversy has hit the noodle industry at a very wrong time. With schools reopening, parents have started looking for alternative snack options for their children since instant noodles was one of their favourite. As a result, ...Economic Times, 2 weeks ago Noodles out, moms shop for new snacks Times of India, 2 weeks ago
NEW DELHI: The list of packed diet brands the food regulators have classified as harmful for kids includes ready to eat noodles, pizzas, burgers, chips, fried foods, French fries, carbonated beverages and confectionary items. Badal Chaterjee, also ...New Indian Express, 3 weeks ago
All the brands at Marico should have a purpose, and the purpose is more than just selling products, says Saugata Gupta, Managing Director and CEO. The fast-moving consumer goods (FMCG) company that has Saffola, Parachute and Livon among its brands ...Hindu Business Line, 1 month ago Were making Marico future-ready in predictable, repeatable ways Hindu Business Line, 1 month ago Urban consumption will drive growth in FY16: Saugata Gupta Agencyfaqs!, 2 months ago
Leading CMOs throw light on how local as well as global brands can navigate in this era of deep globality as consumers across local markets start becoming global in their thinking BestMediaInfo Bureau | Delhi | May 26, 2015 As consumers ...Best Media Info, 1 month ago
FMCG companies are a hopeful lot as volume growth and margins pick up after the past few quarters of slowdown in discretionary products. But Hindustan Unilever is still waiting for better days as uncertainty about rural demand remains a cause of ...Hindu Business Line, 1 month ago
Piyush Pandey, Madhukar Kamath, Josy Paul, and Rana Barua speak to BestMediaInfo about their success. Ogilvy ruled with 15 Blue Elephants; DDB Mudra wins lone Black Elephant Aanchal Kohli | Mumbai | May 25, 2015 The industry celebrated ...Best Media Info, 1 month ago
Flashed Earlier:Ogilvy rules Kyoorius 2015 Awards; DDB Mudra wins lone Black Elephant This year, there were total 49 Elephants including one Black Elephantawardedacross Advertising and Digital Awards BestMediaInfo Bureau | Mumbai | May 22, ...Best Media Info, 1 month ago Ogilvy picks up 15 Blue Elephants at Kyoorius Ad & Digital Awards 2015 Agencyfaqs!, 1 month ago
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