This edition of IAA Debates, held in Mumbai, had Ashish Bhasin, Sameer Satpathy, Sam Balsara and Shireesh Joshi as the speakers Jagadeesh Krishnamurthy | Mumbai | February 18, 2015 IAA Debates, organised by International Advertising ... Best Media Info, 1 week ago
IAA Debates on the need of reinventing agencies - Best Media Info, 2 weeks ago
MUMBAI: There is need for both advertising agencies and marketers to reinvent themselves. This was the basic message from the IAA Debates held in Mumbai earlier this month. The topic of the discussion of the second of the new season of IAA ...Indian Television, 2 days ago Does advertising move with the times? Hindu Business Line, 2 days ago Ad agencies have rearranged the building blocks Hindu Business Line, 2 days ago "Agencies are not rapidly reinventing to stay relevant to changing advertiser needs: IAA Indian Television, 3 weeks ago
Disclaimer: This is no Fussfeed quiz on 'Which Middle-Earth Character Are You As A Marketer?' That said, there is a good number of Indian marketers whose career moves end up reminding one of Bilbo Baggins. Tether your imagination's horses. We don't ...Economic Times, 1 month ago
Brands are increasingly making in-roads into fiction programmes in a bid to be noticed and considered by viewers. BestMediaInfo spoke to media agencies, brand managers and channel heads to understand the working of it all Sarmistha Neogy | Mumbai ...Best Media Info, 1 month ago
MUMBAI: The 30-sec ad has served all of us well and still continues to do so. Today, content is king, and broadcasters are trying newer ways of communication to reach consumers. One such means is brands' integration with broadcasters on TV shows.Indian Television, 1 month ago
Sixty-two-year-old Tapati Mallik wanted to buy Godrej's video-door phone. But she couldn't locate a store that sells the phone. She's neither a smartphone user nor is she tech-savvy enough to browse for details. But Godrej has a simple solution. ...Hindu Business Line, 1 month ago
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