by April 1873 will always be remembered as the birthday of the blue jean. To coincide with the same, Levi's unleashed a new campaign We Are Originals focused on original thinkers and doers from across different fields like music and art. Super ... Elle India, 1 month ago
More than 140 years have passed since the invention of the blue jean, and every day since, it's more than proved its worth. The iconic Levi's 501 Original jean, created in 1873 for labour workers, has evolved into a fashion statement worn by the ...Vogue India, 1 month ago
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