Representational pic Television channels are going all out to promote premiere of a film on the small screen by roping in the stars, launching online apps to staging stunts and planning interesting on-ground activities. Bollywood premieres on Hindi ... Indian Express, 6 days ago
The nature of a medium decides the message you send across it. Social media, with its two-way transformation opened up some very creative means for communication. This meant businesses could now gain access to consumer opinion in real time, rather ...Business 2 Community, 1 month ago
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