United Spirits owned Scotch whisky firm Whyte & Mackay has had an interesting year as it revamped its marketing strategy under a new marketing chief, which is set to lead to the overhaul of its main brand in the coming months through a new branding ... The Drum, 1 week ago
I was flattered when Stephen asked me to sully the pages of MAA with my choice of Desert Island Ads. After all, the previous writers have indeed been the crème of London's adverati whose opinions are valued in the best West End bars and worst East ...More About Advertising, 1 month ago
Drama: Waterloo Road charts the trials of high school life PR for BBC One drama Waterloo Road will be delivered by an outside agency for the first time after London-based Wire Media won the contract for the programme. The contract was awarded by ...The Drum, 1 month ago
Wasabi flavoured vodka may sound bizarre but trust me it isnt. I recently tasted this during a holiday abroad. Trust me it was exotic. Flavoured vodkas are a fairly recent phenomenon in India. Although worldwide, they are not new. Vladivar, the premium dual ...Asian Age, 2 months ago
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