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About 150 results for "yougov brandindex"

Carnival Brand Perception Negative, But Improving

BrandIndex Mid-Year Buzz Report: Carnival Cruise Lines Gets a ...

[July 22, 2014] (Manufacturing Close - Up Via Acquire Media NewsEdge) YouGov's BrandIndex reported it has ranked Carnival Cruise Lines the most-improved U.S. brand in consumer perception, or "buzz," in its mid-year 2014 Buzz ... TMC Net, 12 hours ago
Consumers Say Carnival Cruise Most Improved Brand World Maritime News, 4 days ago

15 images for yougov brandindex

World Maritime News, 4 days ago
Retail Gazette, 6 days ago, 6 days ago
Media Post, 2 months ago
San Francisco Chronicle, 5 months ago
Phone Arena, 3 months ago
Quartz, 4 months ago
Media Post, 4 months ago
Media Post, 5 months ago, 6 months ago
Travel Agent Central

Stat: Marriott Tops Hotel Buzz

According to YouGov BrandIndex's Buzz score, which asks respondents, "If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative? Marriott came in first in hotel branding ...
 Travel Agent Central2 hours ago Carnival tops list of buzz improvers  Miami Herald4 days ago Amazon, Carnival Top Buzz Lists  Media Post5 days ago Carnival tops list of "buzz improvers" [The Miami Herald :: ]  BusinessWeek4 days ago

Costco, Netflix And Apple Among LGBT Coomunity's Top-Perceived Brands, Per YouGov BrandIndex

A major U.S. retail chain has nabbed the top spot when it comes to the lesbian, gay, bisexual and transgender (LGBT) community's best-perceived brands, a new survey has revealed. Making the leap from No. 14 last year, Costco surpassed Netflix and ...
 Huffington Post4 weeks ago Costco's Equality Efforts Pay Off as LGBT Perceptions Rise  Brandchannel.com3 weeks ago Costco Tops LGBT Perceptions  Media Post4 weeks ago
Trade Arabia

Etihad Airways brand awareness soars: YouGov

The brand awareness of Etihad Airways, the national airline of the UAE, has grown considerably during the last few weeks, according to YouGov, one of the world's leading market research companies. Following a spate of new initiatives by Etihad ...
 Trade Arabia1 month ago

YOUGOV : Unethical online business behaviour threatens integrity and value of social media, according to new study

- One in five consumers have experienced brands behaving unethically online - Almost half of consumers threaten to boycott businesses that manipulate social media - CIM launches '10 Commandments of Keeping Social Honest' London - Consumers ...
 4 Traders1 month ago Unethical online business behaviour threatens integrity and value of social media, according to new study  TMC Net1 month ago
Retail Gazette

Discount retailers storm brand rankings

Aldi is the brand creating the most social media buzz, according to a recent YouGov BrandIndex poll. Aldi claimed the number one spot and its discount supermarket cousin, Lidl, came in fourth place. The rankings were based on a survey which ...
 My Retail Media5 days ago Aldi named as UK's favourite brand  AOL UK4 days ago Aldi is named UK's top brand  WARC4 days ago Aldi ranked as top UK brand  Retail Bulletin6 days ago
4 Traders

Nationwide is top high street bank and savings brand in YouGov's mid-year rankings

Nationwide is the top high street bank and savings brand so far in 2014, mid-year figures from YouGov's BrandIndex show. The rankings are based on YouGov's BrandIndex Buzz score (which measures whether consumers have heard anything positive or ...
 Noodls4 days ago YOUGOV : Nationwide is top high street bank and savings brand in YouGov's mid-year rankings  4 Traders4 days ago

Double Down provides little buzz lift for KFC

New research from YouGov's BrandIndex shows that KFC gained momentum in February from its #HowDoYouKFC marketing campaign, timed to coincide with the Sochi Olympics . According to a press release, the Sochi Olympics in early February brought the ...
 QSR Web2 months ago
Motley Fool

Why the Amazon-Hachette Battle Didn't Cost the Retailer its Top Brand Ranking

Amazon ( NASDAQ: AMZN ) may be the Bill Clinton of brands. The company has built up so much good will, scandals and negative publicity can't seem to dent the public's love for the online retailer. Despite Amazon's strong-arm tactics withbook ...
 Motley Fool1 day ago Amazon ranks No. 1 in consumer perception  FierceRetail5 days ago Amazon Has the Best Consumer Perception of Any Brand  Adweek Online6 days ago

The Best-Loved Brands in the LGBT Community

Is supporting gay rights good for business? By Melissa Hoffmann Many major brands have been vocal on both sides of the gay rights issue. It's not advertising—and for that reason, it may be the best kind of marketing. YouGov BrandIndex found ...
 Adweek Online3 weeks ago STUDY: What's the Most Gay-Friendly Brand?  Gay.com4 weeks ago
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