[Editorial notes : Internet companies in India are spending marketing dollars in offline (TV/print) media and unlike online campaigns, the offline ones are extremely difficult to measure. This guest piece by Deepak Abott of Paytm demystifies the ... Pluggd.in, 9 hours ago
The Indian app ecosystem is in its early days. Weve seen a great lot of apps being made out of India. Weve also seen some of them becoming insanely successful. What is sometimes missing though, is thought leadership.In this post, weve curated a few ...Pluggd.in, 2 days ago
[Edit Notes: What are some of the top tools for app developers? In this post, Deepak Abbot of Paytm neatly summarizes various tools that app developers can use. If you are a beginner, or even a seasoned developer, it makes sense to bookmark these ...Pluggd.in, 1 week ago A 101 on Measuring App Install Campaign's Effectiveness Pluggd.in, 3 weeks ago
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