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About 598 results for "zenithoptimedia"

Facebook and YouTube battle for supremacy of online video
Financial Mail

Facebook and YouTube battle for supremacy of online video

ZenithOptimedia has predicted that online video has reached a tipping point. A report published by the group reveals that the number of people globally who watch traditional, linear TV will start to decline this year, after peaking in 2015 and ... Financial Mail, 2 weeks ago

9 images for zenithoptimedia

Arabian Marketer, 1 week ago
Arabian Marketer, 1 week ago
The Media Network, 2 weeks ago
Little Black Book, 2 weeks ago
Financial Mail, 2 weeks ago
Business Insider UK, 3 weeks ago
Yahoo! Singapore, 3 weeks ago
Marketing Magazine Canada, 4 weeks ago
Indian Television, 1 month ago
Best Media Info

OLX moves media business to Maxus?

The traditional media account was with ZenithOptimedia since June 2011. The digital media mandate continues to be with ZO BestMediaInfo Bureau | Delhi | January 8, 2016 According to informed industry sources, OLX, which had called for a ...
 Best Media Info3 weeks ago Media Buyer Nitti Moves to Verizon  Video Nuze1 month ago Mediacorp Chases Digital Momentum  Media Business Asia3 days ago Media Thursdays are back  AdNews3 weeks ago

Ad spend growth of 13% is a positive development: Anupriya Acharya

Anupriya Acharya, Group CEO, ZenithOptimedia India, tells Pradyuman Maheshwari that the actual ad spend growth in India for 2015 will be at 13% as against 12% forecast last year, primarily driven by higher than expected growth on TV at 15%.
 DNA2 months ago Ad spend in India seen growing 13% next year  Livemint.com2 months ago 2016 Ad Spend Projections (and Why Marketers Need to Pay Attention)  Business 2 Community1 month ago
Business Standard India

India adspends will grow 13% next year: ZenithOptimedia

Leading media agency network ZenithOptimedia sees advertising expenditure in India growing 13% in 2016 led by spend on television.
 DNA2 months ago India's ad growth to remain steady in 2016, says media agency  Business Standard2 months ago Achhe din for advertising and marketing fraternity in 2016?  DNA India1 month ago Marketers And Agencies Pledge To ...  Media Post2 months ago

ZenithOptimedia creates new worldwide client leadership team

share this on By Posted on : 18 Dec 2015 02:58 pm MUMBAI: ZenithOptimedia has created a new worldwide client leadership team as part of the network's programme to drive business growth and enhance communication solutions for clients. ...
 Indian Television1 month ago ZenithOptimedia bags HomeShop18 account  Afaqs1 month ago ZenithOptimedia wins media duties of HomeShop18  Digital Market Asia1 month ago ZenithOptimedia bags HomeShop18'smedia mandate  Indian Television1 month ago

India, an ad spend hot spot

ZenithOptimedia predicts global ad expenditure will grow 4.7 per cent in 2016 to $579 billion by the year-end. TV is currently the dominant advertising medium, with a 38 per cent share of total ad spend in 2015. But in 2018, the internet is expected to ...
 Business Line1 month ago Asia continues to see patches of ad spend growth  Marketing-interactive.com2 months ago
Reuters UK

Falling oil prices will shrink MENA advertisement spending - Zenith

Spending in the advertising industry in the Middle East and North Africa is expected to contract by nearly 5 per cent by the end of the year due to falling oil prices, global agency ZenithOptimedia has forecast. In a report, the Publicis Groupe ...
 Gulf Business3 weeks ago Global advertising spend to rise 4.7 per cent in 2016: ZenithOptimedia  Economic Times2 months ago PUBLICIS GROUPE : ZenithOptimedia Sees TV Ad Share Shrinking  4 Traders2 months ago Digital Ad Spending Forecast to Surpass TV Sales  World Screen News2 months ago
Arabian Marketer

Mobile Advtg To Overtake Desktop In 2018: ZenithOptimedia

In 2018, mobile advertising will overtake desktop and account for 50.2 percent of all internet advertising, as per ZenithOptimedia Advertising Expenditure forecast. Mobile advertising will total USD 114 billion in 2018, up from USD 50 billion in ...
 Arabian Marketer1 month ago ZenithOptimedia forecasts global ad expenditure growing by 4.7% in 2016  Best Media Info2 months ago Global ad spend trends: Internet to overtake TV by end of 2018  Net Imperative2 months ago Global mobile ad spending to overtake desktop in 2018: ZenithOptimedia  Digital Market Asia2 months ago

Zenithoptimedia predicts growth in global adspends in 2016

It is a 0.8 percentage point improvement from 2015. Leading global media agency ZenithOptimedia has predicted that the global ad expenditure will accelerate to 4.7 per cent in 2016, amounting to US$579 billion by the end of the year. The global ad market has ...
 Afaqs2 months ago Agencies Expect 4-Plus Percent Global Ad Growth  Response Magazine1 month ago Newspaper ad spending rises 16 percent in November  Newspapers & Technology1 month ago Agencies Forecast 4-Plus Percent ...  Media Post2 months ago

Blue 449 launches first network office in the Middle East

ZenithOptimedia's global media network, Blue 449, has opened its office in the UAE, marking its eighth network launch around the world. The network launched globally in March 2015 with its headquarters in London. Till date, it has opened offices in ...
 Communicate Online5 days ago ZenithOptimedia's Blue 449 Sets Up Shop In UAE  Arabian Marketer1 week ago PUBLICIS GROUPE : ZenithOptimedia group launches Blue 449 in the UAE  4 Traders1 week ago PUBLICIS GROUPE : Blue 449 launches first network office in the Middle East  4 Traders1 week ago
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