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About 423 results for "zenithoptimedia"

Mobile Internet ad spend to exceed desktop in 2017 - ZenithOptimedia
Reuters India

Mobile Internet ad spend to exceed desktop in 2017 - ZenithOpt...

June 20 (Reuters) - Businesses are set to spend more on mobile Internet advertising than for ads seen via desktop computers for the first time in 2017, forecaster ZenithOptimedia said on Monday, a year earlier than it had previously predicted. ... Sharenet, 1 week ago
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14 images for zenithoptimedia

Livemint.com, 1 week ago
Target Marketing Magazine, 6 days ago
Target Marketing Magazine, 6 days ago
Target Marketing Magazine, 6 days ago
Target Marketing Magazine, 6 days ago
Marketing-interactive.com, 2 weeks ago
Eye Witness News, 1 week ago
Reuters India, 1 week ago
StopPress New Zealand, 4 weeks ago
StopPress New Zealand, 1 month ago

ZenithOptimedia Melbourne Appoints Katrina Stratton To Group Business Director

Please wait while we sign you in with LinkedIn. This may take some time. Please be patient and do not refresh the page. (A new window from LinkedIn should open for you to authorize the B&T login. If you don't see this please check behind ...
 B&T Online2 months ago

Aviva Selects Zenith For $145 Mil...

Publicis Media Agency Zenith has retained the global media buying and planning assignment for insurance giant Aviva after a formal review, the company has confirmed. Aviva spends an estimated annual $145 million on ads globally. Zenith won a ...
 Media Post2 months ago ZenithOptimedia bags media duties for Toyota's Innova, Corolla Altis, Fortuner and Camry Hybrid  Afaqs2 months ago
Target Marketing Magazine

TV Ads Still King, Mobile Vying for Crown

While the ZenithOptimedia research doesn't break out TV mass advertising vs. DRTV, it does show the traditional marketing channel in a new light. Critics, especially direct marketers, have been saying TV ads are on the way out — if not gone with ...
 Target Marketing Magazine1 week ago

MAGNA And Zenith: Digital Growth Fueled By Programmatic, Mobile And Video

Overall ad spend enjoyed its strongest growth in six years, largely driven by double-digit gains in digital media. The fast-growing sector shows no sign of a slowdown: The interplay of programmatic, online video, social media and mobile will drive ...
 Ad Exchanger1 week ago

ZenithOptimedia: UK risks £1bn ad loss post Brexit

Exiting the European Union could cost the UK £1 billion in lost advertising revenues, according to data from media agency ZenithOptimedia. It said that while the short term effect would be minimal, Brexit could cost the UK £70 million in ...
 Digital TV Europe3 weeks ago Brexit Would Reduce U.K. Ad Revenue Growth by $1.45B by 2030, Zenith Forecasts  Hollywood Reporter3 weeks ago Ad forecast: Mobile poised to overtake desktop  Media Life Magazine1 week ago Brexit poses £1bn threat to UK ads  Television Business International3 weeks ago
Little Black Book

Mobile Internet Consumption to Grow 28% in 2016

ZenithOptimedia launches second annual edition of the Media Consumption Forecasts The amount of time people around the world devote to using mobile internet will increase by 27.7% this year, driving a 1.4% increase in overall media ...
 Little Black Book2 weeks ago Forecast dials up time spent with mobile media  Media Life Magazine2 weeks ago GroupM: App Economy Raises Mobile Use As Well As Walled Gardens  Ad Exchanger2 months ago 65% of the time spent on all digital media in on mobile—how brands are adapting (Business of Fashion)  PSFK2 months ago
Bidness Etc

Can Walt Disney Co Regain Revenue Growth Momentum?

According to an annual ranking by media planning firm, ZenithOptimedia, Alphabet Inc has increased its lead as the biggest media company in the world, with 166% more media revenue than Walt Disney Co. (NYSE:DIS). As per the ranking, Disney stood ...
 Mr Top Step2 weeks ago
Hollywood Reporter

Google/Alphabet Widens Media Revenue Lead Over Disney

Social media giant Facebook is the fastest‐growing media owner in ZenithOptimedia's annual top 30 ranking. Alphabet/Google has increased its lead as the world's largest media owner, with 166 percent more media revenue than nearest rival Walt ...
 Hollywood Reporter1 month ago Google has increased its lead as the world's top media owner  What's New in Publishing4 weeks ago Google is world's top media owner  WARC1 month ago Digital giants tighten their grip on top media owner ranking  FIPP1 month ago
StopPress New Zealand

House of Travel creates memories, encourages kiwis to do the same

House of Travel has teamed up with ColensoBBDO, Exit Films and ZenithOptimedia, to remind Kiwis about the importance of getting the best holiday experience for the best value. The best holidays are created together reflects the way its consultants ...
 StopPress New Zealand4 weeks ago
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