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About 727 results for "zenithoptimedia"

Starcom MediaVest & ZenithOptimedia Join Programmatic Forces

Please wait while we sign you in with LinkedIn. This may take some time. Please be patient and do not refresh the page. (A new window from LinkedIn should open for you to authorize the B&T login. If you don't see this please check behind ... B&T Online, 4 days ago

Goafest 2015: Time to move from 360 degree approach to 365 degree communication

Day two at Goafest 2015 witnessed speakers like Guy Abrahams, Worldwide Strategic Marketing Director at ZenithOptimedia; Jonny Stark, SVP, APAC, Razorfish; and Ashish Hemrajani, CEO, Bookmyshow Aanchal Kohli | Goa | April 11, 2015 Guy Abrahams ...
 Best Media Info3 weeks ago

ZenithOptimedia Sees Blue With Ne...

In September 2013, Publicis Groupe acquired a major stake in media agency Walker Media to form the "cornerstone" of a new media network inside of ZenithOptimedia (ZO). Now, ZO is making good on those plans with the launch of Blue 449. The new ...
 Media Post1 month ago ZENITHOPTIMEDIA WINS MEDIA DUTIES OF  Afaqs2 months ago QBE cuts independents from media pitch with shortlist down to three  Mumbrella2 weeks ago Media Central, 98FM & GroupM Win Grand Prix at Media Awards  AdWorld.ie3 weeks ago

comScore Introduces Panel-Informed Attribution to Improve Advertisers' Targeting, Timing and Tactics in Reaching the Right Customer Segments

First of its Kind Attribution Solution Developed with ZenithOptimedia Provides More Complete Picture of Customers and Powers More Sophisticated Segmentation Capabilities PR Newswire RESTON, Va., April 29, 2015 RESTON, Va. , April 29, 2015 ...
 Reuters5 days ago comScore Launches Panel-Based Attribution Solution  MrWeb3 days ago comScore Announced Introduction of New Panel-informed Attribution Offering  Adotas3 days ago ComScore Launches Panel-Informed Attribution to Improve Advertisers' Targeting  Destination CRM5 days ago

Loblaw chooses Dentsu

1 hour ago by Val Maloney The agency picks up work for Loblaw and Joe Fresh from ZenithOptimedia, following a review. Already A Subscriber? SIGN IN Forgotten your password? Click here . Having trouble? Try our FAQ's
 Media in Canada6 days ago

Focus on The Americas: a Special Report from FIPP World Magazine Trends

Data from PwC, ZenithOptimedia and other industry experts highlights the trends in the Americas region encompassing Latin America and North America. Download the full Special Report from FIPP's World Magazine Trends 2014/15. The region of North ...
 FIPP1 month ago World Magazine Trends open Excel data files available to purchase now  FIPP1 week ago

Online video to lead 4.4 per cent growth in global ad spend in 2015

12:55 by According to Zenith Optimedia's new Advertising Expenditure Forecasts, global ad spend will grow 4.4% to reach US$544bn in 2015, and will accelerate to 5.3% growth in 2016, boosted by the 2016 Summer Olympics in Rio and the US Presidential ...
 KippReport2 weeks ago Three Year Global AdSpend Forecast Growth Better Than Last Twenty  Media Post3 weeks ago Global ad spend seen rising 4.4% in 2015  TelecomAsia.net4 weeks ago

Multinationals line up against independent HM Communications for Coty media pitch

Omnicom, Havas and ZenithOptimedia are preparing to challenge independent HM Communication Group forthe $10.5mCoty Australia media account, Mumbrella understands. The global media pitch, first revealed by Mumbrella last week , marksthe second ...
 Mumbrella2 weeks ago

Zenith launches new challenger brand

ZenithOptimedia's new global media network, Blue 449, will open in Australian in the medium-term. The agency announced that Blue 449 would be spun out of Walker Media in London, designed to be a more nimble challenger brand within the Publicis ...
 AdNews1 month ago ZenithOptimedia launches new global media network  Marketing Magazine Canada1 month ago ZenithOptimedia's Blue 449 to open in Canada  Media in Canada1 month ago

Mediacom restaffs in the wake of misreporting, hiring ZO investment director Ben McCallum

McCallum Mediacom has announced it has hired ZenithOptimedia's Ben McCallum, as the agency look to rebuild following the departures which hit the agency late last year amid the TV audience misreporting controversy. It emerged earlier this ...
 Mumbrella1 month ago MediaCom Boosts Activation And Investment Team  B&T Online1 month ago
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